The word Volvo comes from the Latin for "I roll". Although Volvo corporation was originally a manufacturer of ball bearings, the name fits equally well the vehicles which were first manufactured under that name in 1927, by Assar Gabrielsson and Gustaf Larson.

Over the years, Volvo has shown a dedication to safety and innovation which has helped the company grow from a small independent factory to one of the best known manufacturers of automobiles in the world.

Volvo's engineers have long been known for advances in auto safety — Volvo invented the three point seatbelt in 1959, included crash-resistant safety glass windshields decades before any other manufacturer, and in 1976 a fleet of 24 Volvos was bought by the US government and used in the field tests that set the standards for auto safety. The 200 series Volvo (boxy but good!) that was their flagship for 19 production years had a zero percent accident fatality rate.

Volvo keeps setting records in other fields — long distance driving, endurance, and even speed tests. Volvo wagons have held their own against some of the biggest name sports cars on the race track, and as the company continues to reinvent itself, will undoubtably continue to get themselves noticed on the road as well. No matter how many innovations the new Volvos come with, though, there will always be a group of fans who prefer to hang onto the older, beloved models. The safety and the reliability are wonderful things, but what people tend to fall in love with is the fact that Volvos are fun to drive.

Drive Safely!